Business Planning Strategies

(excerpts from the book)

Opportunity in the Global Market

We believe there is a need to increase worker creativity in the marketplace. The global market in developed areas such as Eastern Europe, Indonesia, and North America has slowed and the economies have been stagnant over the last couple years.

Meanwhile, some underdeveloped countries have substantial wealth but cannot redistribute their money fast enough because of political instability. One solution to these problems is to have small and medium-sized companies travel to underdeveloped countries to help these countries build their infrastructure and to assist local businesses with creative products and services. To respond to this need, we need a Global Emerging Market Manager (GEMM) locally in every new market developed. GEMMs will provide the expertise and intelligent support required to facilitate increased trade between countries and develop these new markets.

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